A common theme within the writings and consultation that 3Sixty Insights takes on, is the pure and simple fact that businesses that remain stagnant can and will eventually fail… To avoid becoming stagnant, it is important for a business to […]
How to Properly Prepare and Host a Virtual Meeting
Before mandated separation was in place, we all spent an incredible amount of time in virtual meetings. It was an essential part of how we all worked, but now that we are all stuck working from home, virtual meetings are […]
11 Tips to Realign Your Small Business for Success Today
We are in some difficult times. With essentially the entire world on lockdown, business has been tough. We are seeing businesses freezing budget, pulling back on expenses and laying off employees in record numbers, just to keep their heads above […]
The Importance of the Ding Email
As leaders, one of the toughest jobs we have is keeping a team motivated… When you break it down, we all spend on average 7.9 hours at work, and it is difficult for anyone to stay motivated 100% of that […]
Five Tips to Quickly Help Get Your Business Online, Before It’s Too Late
Something that we at 3Sixty Insights have been educating the small business market about for years, has been the need to have a digital and online presence The Importance of Having an Online Digital Presence for Local Small Businesses. Yet, some […]
Management: It’s Time to Get Down in the Trenches
Times are about to get difficult—there is no sugar coating it. Personally, this is the fourth time in my career I’ve seen the impact of a crashing market on the economy, and difficult times will continue into the foreseeable future. […]
Marketing Performance Metrics Need to Be Just as Visible as Sales Metrics
When you think about the health of any business, what is the first thing that comes to mind? Most people immediately go to sales numbers—pipeline, bookings, and revenue. And, they are not wrong. However, here at 3Sixty Insights, we push […]
Why Small Businesses Should Always Respond to Inquiries
As a consumer, one of my biggest pet peeves is the fact that most small business do not respond to inquiries. I’ve lost count, both personally and professionally, on how many times I’ve reached out to a business, only to […]
Small Business Owners’ Resistance to Change Is Slowly Killing Them
We live in economic times where each industry segment can have literally hundreds of companies that could be considered direct competition, all vying for the same business. This increased competition has put significant pressure on businesses to perform like they […]
Why Email Marketing Is Broken, and How to Fix It
Email marketing is broken but still remains a strong communication channel… Most business professionals spend an unprecedented amount of time per day (28% of the week to be exact) chained to their inboxes responding to countless amounts of email! This […]
Leadership and the impact of not doing what you say
Trust and respect are at the core of all truly great leaders. A team that trusts and respects their leader will follow them into any battle and will fight until the bitter end without question or hesitation… When a leader […]
The 10 Reasons Your Sales Team May Be on the Hunt
We recently came across an interesting LinkedIn post questioning how to keep sales team members from leaving an organization… This is an interesting question, as Sales overall tends to have some of the highest turnover rates over any other department […]
Search Engine Optimization – What is it and why is it so important for Small Businesses?
The internet has been around for a while now, and so has Google… Yet, most small businesses have no idea how the internet or Google work, leading to one of the major reasons for business failure in today’s market. There […]
Another Manufacture Rushes to Market and Fails
We continuously talk about how business moves at the speed of light these days and how businesses need to react to the market just as fast, but how fast is too fast? Samsung recently has been receiving criticism for major […]
Picking a Job Based on your Potential Manager is a Huge Mistake
Anyone on LinkedIn most likely has seen an article or two floating around encouraging people to pick a job based on a manager vs the company itself… Let us first start off by saying that any manager absolutely has the […]
The Importance of Having an Online Digital Presence for Local Small Businesses
I was reminded the other day of exactly why it is important to have an online digital presence in this day and age… Even though online and digital mediums have been around for more than 20 years, it seems that […]
Salesforce.com Pushes Businesses to Adopt New Lightning Platform
On December 17th, 2018 Salesforce.com announced a strategic move to shift all accounts to their new Lightning platform on a rolling basis… Salesforce.com’s new Lightning platform actually isn’t all that new as it has been around for a few years […]
The Industry and Technology are Killing the Industry, not Millennials
There is a fundamental shift in consumer-driven businesses that has been emerging over the past few years, and it’s shaking up industries and businesses that once stood as giants for decades. Almost daily, an industry giant is either declaring […]
CRM the Equivalent of a Paperweight in Small Businesses
Let’s first start with a few reasons your team might not be using the system: Lack of Management Use – That’s right: they learned it from watching you. At times, we do see various teams making an honest effort to […]
The Small Business Sales Quota Dilemma
Earlier today, I read “Why are Half of All Sales Reps Still Missing Quota in a Booming US Economy?” and found the article itself, and the comments within LinkedIn around the article, a little disturbing. Almost all the points were […]