At 3Sixty Insights, the pace of change across the software and technology landscape is accelerating beyond what traditional research models can realistically keep up with. In this video, Nicholas Biron explains how the rapid expansion of solution providers, continuous […]
Most software and technology providers are not losing because of market conditions. They are losing momentum because they are stuck in a cycle of constant planning, reorganization, and strategic resets. In this video, Nicholas break down what we are seeing […]
Phenom Looks Toward Hiring Infrastructure Phenom unveiled a sweeping architectural overhaul at IAMPHENOM 2026 in Philadelphia and showed off results that showcase the true effectiveness of AI in HR workflows. Phenom opened this year’s IAMPHENOM user conference by pitching a […]
In today’s video, Nicholas Biron break down a growing problem in both customer service and employee experience: AI is being used as a barrier, not an enabler. Vendors love to talk about “human in the loop,” but in reality, that […]
In this video, Nicholas Biron discusses a growing trend in vendor presentations: overloading audiences with AI features instead of focusing on solving real business problems. He shares observations from virtual analyst updates and emphasizes that line-of-business executives often lack advanced […]
In this video Nicholas Biron explores the rising challenge of short executive tenures, now averaging around 18 months, and how this trend disrupts organizational strategy, marketing plans, and product execution. Drawing on research and firsthand observations, Nicholas emphasizes the importance […]
In this video, Nick Biron from 3Sixty Insights shares a key insight from working with software buyers: features and functionality are no longer the primary differentiator, they have become table stakes. What really wins deals is how sales teams engage, […]
3Sixty Insights Nicholas Biron in this video shares his key takeaways from HR Tech 2025, offering a deep dive into the state of HR technology and the evolving landscape for both end users and vendors. Over the course of the […]
In this video, Nicholas Biron of 3Sixty Insights draws a sharp contrast between the in-store experience of legacy retailers and the seamless efficiency of online shopping. What starts as a simple school shopping trip quickly becomes a lesson in why […]
In this video, Nicholas Biron underscores the real power of independent, third-party research in marketing. While vendors often publish their own case studies, these pieces rarely carry the depth or credibility needed to influence buyers—or withstand scrutiny. Nicholas explains how […]
Key Insights from PrismHR Live: How to Transform HR and Payroll for Growth The HR and payroll landscape is rapidly evolving, with increasing compliance demands, rising customer expectations, and a shift toward integrated, scalable solutions. PrismHR Live revealed how a […]
In this video, Nicholas Biron highlights a growing trend in software sales: the product isn’t winning deals—people are. As AI and feature sets across vendors begin to look indistinguishably similar, sales execution has become the real differentiator. Drawing from analyst […]
In this video, Nicholas Biron unpacks a pattern he’s seen across industries: resistance to innovation is the fastest path to irrelevance. From cabs vs. Uber to Sears vs. Amazon, he explores how companies that once dominated their sectors crumbled when […]
In this video, Nicholas Biron shares a firsthand critique of how AI is being implemented across customer service operations—and why it’s often failing. Drawing from real experiences with major brands like Verizon and Amazon, Nicholas unpacks the common breakdowns in […]
I recently attended isolved’s Analyst Summit in Scottsdale, AZ, which gave me the opportunity to gain valuable insights into the company’s strategic direction. I was front and center to witness their commitment to exceptional customer experiences and deliberate, sustainable growth. […]
When a campaign promises big returns but falters in execution, the consequences ripple through revenue, brand perception, and customer loyalty. In this video, Nicholas Biron dissects Dunkin’s recent Halloween bucket campaign, revealing how misaligned supply chains and poor coordination turned […]
In this video, Nicholas Biron dives into a candid conversation with a senior executive about a common misconception in the research space: the idea that analyst firms operate under a ‘pay-for-play’ model. Drawing from his experience with top industry giants […]
In this video, Nicholas Biron from 3Sixty Insights shares an in-depth overview of the research areas his team is focusing on over the next 6 to 12 months. He delves into how software and technology are shaping the employee experience, […]
Nicholas Biron from 3Sixty Insights delves into the anatomy of failing businesses, shedding light on why once-iconic brands are facing bankruptcy at alarming rates. Drawing on examples like Sears, Nicholas explores critical mistakes businesses make—from leadership decisions made in isolation […]
In this insightful video, Nicholas Biron from 3Sixty Insights emphasizes the critical importance of storytelling and differentiation in today’s competitive market. While many vendors offer similar features and functionalities, the true distinction lies in how organizations present their unique narratives […]